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Manoya
Supervisor / Recommender
Registered Dietitian / holistic beauty advisor
Click here for introduction
Completed doctoral course at Sugiyama Jogakuen University Graduate School (Department of Human Life Science). After experiencing nutritional guidance for various diseases at general hospitals and clinics, she felt that it was important to prevent diseases, and learned phytotherapy, molecular matching nutrition medicine, holistic beauty theory, etc., and focused on disease prevention activities.
Her specialties are prevention of metabolic syndrome, improvement of pre-illness/indefinite complaints, and nutritional management by life stage.
Usually she mainly focuses on lecturers (universities, civic lectures, seminars), individual nutrition guidance, and specific health guidance.
Hobbies include visiting cafes/restaurants looking for healthy food, making soap and skin care cosmetics, and making beeswax wrap. While having fun, she is trying to gradually incorporate a sustainable lifestyle.
Lifestyle shop with a concept of developing new ideas based on a study of the past. Manoya values the beauty of “treasures” created in Tohoku region.
Manoya is a lifestyle shop that has a concept of developing new ideas based on a study of the past.
“Manoya” with green flags as landmark. 5 min walk from Kitasendai station.
In this spacious shop, there are different sections for fresh produce, miscellaneous products, florist, restaurant, cafe, and educational booths for food. Manoya offers a variety of enjoyable services like a theme park.
Section for pesticide-free and fertilizer-free products
Manoya provides locally grown pesticide-free vegetables and safe meat that is raised with carefully selected feed in a healthy environment. The bento box and side dishes are prepared without additives, processed sugar, preservatives, and artificial colorings.
Bento box with a variety of healthy side dishes “Ichinichi Jyusai (10 kinds of vegetables a day)”
Products such as farafel kit and organic coconut milk are available for sale
There are traditional crafts of Tohoku region and miscellaneous products that are made from local resources available for sale. Manoya carefully selects the products that you can feel the concept and stories behind them and they play an important role to connect the producers and consumers.
Multi purpose aroma spray Aomori hiba and Ogatsu hana monogatari
Cocottes and pots made from Iwate’s NANBU TEKKI
Miyagi’s Shichikashuku yaki pottery
Manoya values the power and beauty of “the treasures“ made in this region and creating future by suggesting innovative ideas for a new era. The people in this region have been coexisting harmoniously with the abundant nature and creating amazing history, culture, and food. You will see a variety of treasures here that has been passed on from their ancestors with their originality and ingenuity.
【The philosophy of Manoya hand-written on board in produce area 】
We value old things and play a role bridging the gap to the next generation.
We pass on traditional skills and knowledge such as fermented food to next generation.
We exchange a variety of information with various people with care.
You will definately feel the concept of Manoya, “developing new ideas based on a study of the past.”
Project of “7th industrialization of recycling” to realize sustainable society through cooperation with local communities
Black wall made of recycled plastic bottles “recycled pellet”
When you visit Manoya, there are things that I would like you to pay attention to, whether or not you are there for shopping or eating. Please pay attention to tables, chairs, walls, and stairs and you will notice the use of the recycled items!
Recycled school chairs in table seats
Manoya is a part of JAC Co.Ltd., that operates industrial waste disposal and recycling. The business include recycling resource, agricultural production, operation of lifestyle shop, upcycling production(※1), and sales.
They work on “7th industrialization of recycling(※2) ” which cooperate and co-create with local administration, companies, and individuals beyond boundaries in order to provide the products with local values to consumers.
※1 Unlike recycling and reusing, upcycling means turning old and unnecessary things into something new with innovative ideas instead of disposing them, whilst making a good use of the original shape and characters and so on. It is a sustainable thinking of “turning rubbish into treasure”. (Reference:Japan upcycling association website)
※2 Project of the 6th industrialization of “production→procecssing→sales” based on recycling resource with addition of “circulation of value creation by cooperation with local community”.
Cafe is made from recycled fright container and some tin cans that were used for school lunch
Bakery is made from recycled school lockers and vaulting boxes
There are lots of upcycled items throughout the shop. In fact, they do not give any impressions of being old fashion, but they blend in with the other interiors quite naturally, creating very modern and sophisticated atmosphere.
【Stairs】made from upcycled teniss rackets. Handrail is made from recycled grip tape of teniss rackets.【Chairs】made from upcycled fire hoses.
Restaurant, cafe, and food educational booth that you can enjoy a variety of beauty and health concious menu items
Manoya offers beauty and health conscious menu throughout the restaurant, the cafe, the bakery, and the food educational booth.
Food educational booth where you can order vegan sandwiches and smoothies
There is “Mulberry rice” made with locally grown mulberry in the restaurant, for an example. Deoxynojirimycin (DNJ) contained in the leaves of mulberry is believed to suppress the blood sugar spike after a meal. When I was there for this interview (November, 2020), there was manuka honey wine made in New Zealand available for a limited period. There are some other delightful seasonal items on the menu throughout a year.
Restaurant “Manuka honey wine (for a limited period)”
In October 2020, Manoya launched vegan menu. One of the products Vegan scone is made from coconut oil, soy milk, and sugar beet.
Cafe “Vegan scones”
“Vegetable sandwich with soy ham” has juicy meat-like soy ham and plenty of seasonable vegetables sandwiched in chewy wholemeal buns. The rich sauce made this simple vegan sandwich so satisfying and delicious.
Food educational booth “Soy ham vegetable sandwich” & cafe “Soy amazake (Matcha)”
“Vegan amazake” made with amazake (traditional fermented rice drink) and soy milk is a unique drink which can be enjoyed by people of all ages. Although amazake is generally not everyone’s favorite, this Manoya’s soy amazake is very easy to drink and enjoyable. It comes with matcha, ginger, and sesame flavors.
CEO Mano san with energetic team
Since there are lots of booths with different themes, you can go from booth to booth to grab some attractive food from each booth and enjoy them. These booths are not only for food but also for shopping for miscellaneous products, it really feels like “a school festival” and you will love it!
I would like you all to have inspiring experience at Manoya where you will discover a new sustainable lifestyle and feel the power of new era. Highly recommend!
Takeaway / Delivery ServiceAll items on menu at cafe and restaurant are available for takeout & Uber Eats delivery
「 Manoya」Basic information
| Store name | Manoya |
|---|---|
| Tel | 022-342-1755 |
| Address | JAC building 1F, 1-37 Showa-cho, Aoba-ku, Sendai-city, Miyagi prefecture |
| Business hours | Sunday-Thursday 10:00～20:00 Friday & Saturday10:00～21:00 |
| Holiday | N/A |
| Budget | 2000～3000yen |
| Payment method | Cash, Credit card, Electronic money |
| Parking Lot | Toll parking lot for 50 cars（Ask details about discouned parking available with purchase） |
| Language | Japanese |
| Advance reservation | Available |
| Cooking description | Available |
| Note | Free Wi-Fi available |
| Store HP |   |
